During my time at The Station Agency, I had the opportunity to revitalise their ‘how to’ videos. With their original footage-based videos dated and with a sole focus on the elderly, the new videos focus on a welcoming illustrative style and an inclusive character cast.
For this project, x10 videos were produced. With the help of a Creative Director and an Account Manager, I appropriated and produced style frames for approval, then migrated to After Effects for animation and Premiere Pro for compositing. This project included character rigging, animating to a VO, managing timings and producing lower thirds.